Connecting copywriters with their customers

Building the web application

Models were created on Figma to define the UX/UI of the future application and to help the client to project himself into his tool.

Once the models were made and the needs study completed, the construction of the MVP could begin.

Our collective chose the Ruby on Rails framework to create this application thanks to its flexibility, which is well known in start-up tech circles.

Throughout the construction of the application, demonstrations were carried out with the customer in order to familiarize him with the interfaces and to adjust them if necessary.

For reasons of integrity and robustness, extensive tests have been put in place to validate each change in the code that could be critical to the proper functioning of the application.

The application was delivered in 4 weeks, a record time to provide the customer with the tools on which they will now be able to rely for their growth.

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Construction of the showcase site

In parallel with the development of the application, it was agreed with the client to develop a tailor-made showcase site to highlight its activities and attract new prospects.

Our collective made the choice to use Webflow to create the site. This player, now essential, makes it possible to create complex designs and animations while offering the customer the possibility of modifying the content of its pages by himself, without ever compromising the security or integrity of the site. It should also be noted that Webflow is optimized for the natural referencing of the site, which was a determining criterion for our client.

In order to be available on all screen formats, the web application and the showcase site were designed in a responsive manner adapting to the computer, tablet and smartphone format.

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